Museum Engagement Trends project
East Midlands Museum Development (MDEM) and West Midlands Museum Development (WMMD) are seeking a freelance individual, agency, or team to analyse the various data sets collected by both programmes, with an emphasis on the training data for 2020-22.
Both regions collect and monitor several data sets. We recognise that the analysis we carry out is light touch and this is an opportunity to link the data sets together for greater insights.
Aims of the Museum Engagement Trends project
The project aims to understand how the two museum development programmes are meeting the training needs of museums both in the short term and the longer term and to identify areas for improvement. The project findings will help inform our Museum Development 2024-26 programme application.
We’d like to know more about how factors such as museum size, the governance type, the location of the museum and the delegate experience level influence engagement with our programme, and how learning is embedded when we look at the long range evaluation.
We want to understand where there are gaps in the reach of our training and if there is more we can do to improve our training offer.
The brief
We are looking for a candidate (or candidates*) to carry out the data analysis, including:
- Agree final parameters at launch meeting (in person or online)
- Inform our understanding of how to get the most out of the data sets we hold
- Advise the MDEM and WMMD teams how they can clean the data before analysis
- Carry out the agreed analysis such as cutting data by key variables and coding text responses
- Provide Midlands-wide data analysis outputs, including cross tabulations
- Provide regional data analysis outputs, including cross tabulations
- Report of trends and insights Midlands-wide and for each region
- Presentation to MDEM and WMMD Programme Managers which could be in-person or online
- Learnings and recommendation for future data collection
*MDEM and WMMD will consider applications from agencies, individual freelancers or a team of freelancers if you wish to apply as a group.
We are seeking candidates with the following experience and expertise:
- Project management: Track record of delivering projects to plan, on time and within budget
- Technical skills: Proven data analysis skills, working with multiple data sets and an ability to manipulate data using advanced Excel functions or specialist software to draw out the patterns from the quantitative and qualitative data
- Communication: Excellent communication skills with the ability to present the data in an understandable formats for non-data experts
- Museum and/ or heritage sector experience and knowledge: Desirable
Timescales and key dates
- Invitation to quote closes: 5pm, Monday 5 December 2022
- Interviews: week commencing Monday 12 December 2022
- Successful applicants notified: by Monday 19 December 2022
- Start of contract and Initiation meeting w/c 9 January 2023
- Final report, data set and presentation: by Monday 27 March 2023 at the latest
Project budget and payment terms
Up to £12,000, including VAT and any expenses.
Please note, as this is a freelance opportunity the successful applicant will be responsible for arranging their own National Insurance and tax.
This work is funded with public money through Arts Council England, so it is imperative that we follow ‘best value’ principles when appointing our consultancy partner.
Any queries or things you would like to discuss before submitting a proposal?
We are more than happy to discuss the project with you beforehand and answer any queries you may have. Please email Dawn Allman to arrange an informal phone or Zoom call.
Deadline for tender bids: 5pm, Monday 5 December 2022
