4-week online course Access accessibility Accreditaion Accreditation Accreditation Standard Acoustiguide Ltd advice Age Collective Age Collective Museums Age Friendly Museums Day Age UK AGM AIM Annual Conference Annual General Meeting apps archaeology Archives art art in museums artists artists in museums arts Arts & Humanities Research Council arts and health derbyshire Arts Award Arts Award Advisor Training arts council england Arts Council England Museum Accreditation Scheme Arts Development Arts Development UK artswork Association of Independent Museums ATS Heritage audience developent audience development audience engagement Audiences audio audio projects Augmented Reality Autumn Meeting awards BBC Radio Northampton bereavement Big Lottery Fund Birmingham Museum and Art Gallery board training British Museum Broadcast broadcast and online media buisness development Business Development Business Development Programme Business planning By the Winter Sea Calke Abbey capital projects care of metals Case Studies catalyst initiative centenary projects charity fundraising charity sector child protection child protection guidelines child protection policy Children Children and Young People Cinderella Syndrome cine film City of Culture 2017 cleaning collaboration Collecting Cultures Fund collection collections Collections care Collections Care mould collections development Collections Development Policy Collections Development Programme collections documentation training collections managament Collections Management Collections Rationalisation Collections Review Collections Trust Collections Trust Museum Security Toolkit communication community community engagement community groups Conference Connect10 connectivity conservation Copyright copyright laws corporate fundraising cost effective publicity creativity Cultural Commissioning Programme cultural development schemes cultural sector culture culture 24 customer care customer service dance in museums Data Protection databases DBA Consulting deaccession procedure debbie read Derby Museums trust Derbyshire Community Foundation Derbyshire Dales CVS Derbyshire Heritage Awards Derbyshire Museum Forum Derbyshire museums Derbyshire Sport DH Lawrence DH Lawrence Heritage Digital digital change digital engagement Digital Innovation Digital Innovation and Learning: How schools are using technology creatively Digital Learning Digital Learning Network Digital Marketing digital presence Digital R&D fund for the arts - Nesta digital strategies digital technologies digital technology digitse collections Disability Disclosure and Barring Service Discover Disposal Disposal Tool Kit diversity Documentation donations East Lindsey District Council east midlands East Midlands Bridge Organisation East Midlands Museums Service East Midlands Oral History Archive Economic impact education education and learning education and learning in museums emergency emergency and risk network Emergency Planning engage audiences engage local communities engagement engaging engaging audiences Engaging Children and Young People Engaging Communities environmental monitoring environmental sustainability ERN Network evaluating storage conditions Evaluation event Events exhibition Explore expresseum poetics Expressum Poetics families family friendly family learning Festival Film film makers First World War Centenary Forum Meeting forward planning foxton canal museum free annual modes workshop funding funding applications Funding Fair funding workshop fundraising galleries Galleries of Justice Galleries of Justice Museum gem Giving to Heritage Glassball Going Digital Google analytics governance grant applications Great Central Railway Group for Education in Museums guidance Guildhall Lincolnshire health and wellbeing heather lomas heirtage heritage Heritage Alliance Heritage Awards Heritage Lincolnshire Heritage Lottery Fund Heritage Lottery Funding heritage management Heritage Open Days Heritage organisations heritage projects Historic Houses HLF Hot Knife Digital Media housekeeping iBeacons improve digital offer improve user engagement improving impact inclusive access income generation Industrial Heritage Industry International Council for Museums international museums International Museums Day interpretation interviews Introduction to funding applications Ironbridge Gorge Museum Ironbridge Gorge Museum Trust Kids in Museums lakeside Arts Centre Lancaster Bomber land girls Leaders learning leicestershire Leicestershire and Rutland Leicestershire and Rutland Heritage Awards Leicestershire and Rutland Heritage Forum Libraries libraries and archives Life Lines limited budget Lincolnshire Lincolnshire County Council Lincolnshire Heritage Awards 2014 Lincolnshire Heritage Conference 2014 Lincolnshire Heritage Conference 2015 Lincolnshire Heritage Forum listed building Literature lockdown lone workers Loughborough Carillon Tower Loughborough University Major Donor Fundraising making money management Marches Network Marketing marketing apps marketing essentials Marketing planning marketing strategies marking and labelling measure impact medals Media meet visitor needs Melton Mowbray Carnegie Museum Mentors metal MidFed MidFed event midlands Mind body spirit mobile mobile games mobile technology modes modes compact Modes museum softwear mould moving Museum Museum Accreditation Museum Accreditation Scheme museum and heritage show Museum Association Code of Eithcs museum careers museum collections museum development museum development east midlands museum displays museum entrance museum housekeeping Museum Mentor museum professionals Museum Security Museum Security Toolkit museum visitors museums Museums Association Museums Association Conference 2014 museums at night Museums Change Lives museums show off Namoi Korn National Centre for Citizenship and the Law National Curriculum National Sporting Heritage Day national trust natural history Natural History Collections network Networking new audiences new digital technologies newarke houses museum NHS North Kesteven District Council Northampton Museums and Art Gallery Northamptonshire Northamptonshire Museums and Historic Houses Forum Nottingham Nottingham Castle Nottingham City Museums and Galleries Nottingham Museums and Galleries Nottingham Trent University Nottinghamshire Nottinghamshire heritage Nottinghamshire Heritage Forum Nottinghamshire Sports Heritage Day object cleaning object handling Object Labelling and Marking object marking object packing Objects Online course online fundraising online storytelling oral history Oral History Society Oxford Aspire Oxford Museum of Natural History participation partnership working partnerships Past Inspired Launch People Power Pest philanthropy Photographic Photography Poetry workshop politics PR practical advice practical solutions practical training presentations preserve press releases preventative conservation print printing promotion proving impact Public History and Museum and Heritage Management Public Legal Education Syndicate publicity Purcell and Focus Consultants Queen's Park Loughborough rationalisation reach audiences recording audio recording history Red Dog Film reminiscence resilience resources retail RIOT 1831 risk risk and emergency preparedness safeguarding sandford sandford cascade saving money schools Security Selling your museum seminar sharing museum collections sharing stories Sharpes Pottery Museum Sheffield Industrial Museums Trust shoe conservation short films Silver Sunday skill development Snibston Discovery Museum social history collections Social History Curators Group Conference 2014 social media social media exchange social media in museums Social media training social value of arts Sons and Lovers SoundDelivery SPECTRUM SPECTRUM 4.0 sporting heritage Spring Meeting storytelling suppliers support surgery surgery sessions sustainability Sustainable Development Fund sustainbility symposium Sywell Aviation Museum tablet Takeover Takeover day 2014 Takeover Museums target audiences technology Teen Twitter Takeover textile The Big Draw The Black Country Living Museum The Campaign for Drawing The Collection The Entrepreneurial Museum The Future of Museums Conference The Institute of Fundraising The Marches Network The Mighty Creatives thirty8 digital Three Houses Dreamed through the eyes of the visitor Tourism Economy trade exhibition Training Trainint transforming thresholds research network Transported Art project Treasure treasure your past trust funding Trustee trustee network trusts and foundations tweet up Tweetup Tyne and Wear Archives and Museums university of leicester University of Northampton University of Nottingham Upcycle users visitor analysis visitor attraction visitor benefits visitor data visitor experience visitor services Visitors visual Voluntary Action Leicestershire volunteer management volunteer organisations volunteer recruitment volunteering Volunteers website website accessibility review website audit websites wellbeing West Lindsey District Council wigston framework knitters win an artist wordpress working objects Working with Artists working with schools working with young people workshop workshops World War One World War Two Writing East Midlands writing funding applications youth arts projects youth groups
About this Event
What is it about?
PR can seem mysterious to some and unattainable to others, as most organisations don’t have a dedicated PR expert on the team. In this session, you’ll gain an understanding of the power of PR and what simple things you can do to raise your profile.
You’ll look at:
- How to work with the media; what makes a story and why your story should be covered.
- The process of getting media attention – the purpose of a good press release and what it should cover.
- And you’ll explore the kind of content press and media want from you, key timings, and how to build relationships with local press.
What will you gain?
- Understanding what PR can do for you
- Skills in writing an excellent press release
- Guidance on how to work with local press
Who is it for?
The session will be pitched at those who would like to build on a basic knowledge of PR and communications.
Delivered by Binita Walia
I am an experienced freelance Public Relations consultant. I help organisations raise their visibility with audiences through thoughtful PR strategies and research into the best media to nurture relationships with.
I have been working in communications since 2010 after a successful career as an artist. My clients include Camden Alive, Oily Cart, Entelechy Arts, the Open Data Institute, and an environmental Campaign to save fish from Nuclear Power stations. I am a Member of the Arts Marketing Association; a Board Trustee for Theatre-Rites and I am mentoring an Arts Emergency Mentee during 2020.
Please note: this event is being run in partnership with South East Museum Development. Therefore places are only available to organisations either in the East Midlands or South East region. By signing up to the training you agree to adhere to MDEM’s terms and conditions, including completing the post session evaluation.