AIM bursary for AMA marketing retreat

November 26, 2014

Calling all members of the Association of Independent Museums (AIM)…

AIM and the Arts Marketing Association (AMA) are offering one AIM member a £450 grant towards attending the AMA Marketing Retreat Level 2 on 2-5 March 2015, and a year’s free membership of the AMA at the same time.

Funded by Arts Council England (ACE), the AMA is the leading group supporting cultural organisations with all aspects of marketing.  The AMA run training and mentoring programmes, publish a journal and manage CultureHive.

What will the event include?

The Retreats are well-established and popular.  Retreat 2 will cover strategic planning skills across public engagement, audience development, marketing planning and digital strategy in line with collection and business plans. It’s intensive, fast-paced and at times challenging, but there will be support from the course-leaders and like-minded peers.

Past participants have said…

the Retreat leaves them feeling inspired, invigorated and much better equipped to progress along their career paths.

Who is Retreat 2 is for?

Retreat 2 is aimed at managers, or equivalent, with line managing experience who are responsible for all or a significant part of their organisation’s marketing/marketing budget.

How to apply for the bursary or find out more

Deadline for bursary applications is 5 January 2015.

Download, complete and return the application form, which can be found on the AMA website.

Any questions or queries about the application, please contact Jake at jake@a-m-a.co.uk or call 01223 245 862.

The individual awarded the bursary will be asked to contribute an article for the AIM Bulletin or Blog to share some of what they have learnt.  For more details, visit the Retreat page of the AMA website.

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